consumers
2+2=5.439
November 20, 2006 by REALonomics · 3 Comments
REALonomics is an exploratory quest for a New Model Math for use by brokerage firms operating in the Third Economic Wave of the real estate industry.
During the First Economic Wave, the broker-centric era, and for most of the Second Economic Wave, the agent-centric era, business models were predicated on old, predictable model math, where 2+2 produced four. In the current climate, where the consumer has control over the “economic joystick,” we are forced to pose the question; what if 2+2 no longer equates to four?